Media relations

For many, it’s a daunting prospect to contact the media, arrange public meetings, meet deadlines, handle requests for interviews or information or know what to say in a crisis.

Some organisations employ in-house PR teams or large agencies. Others value a small, dynamic, external resource that can implement communications from start to finish with clear targets, measurement and evaluation.

Sometimes there's a need to bring in experienced media spokespeople, although at Net.Mentor we’d prefer to train you to do that yourself. After all you know your business better than anyone so, ideally you should do the talking.

Media relations services

• create targeted media databases
• distribute media releases
• maintain social media activity
• monitor online activity relating to your business or industry sector
• implement internal communication plans
• act as a liaison between journalists and in-house experts

 

Net.Mentor's Peter Brill on crisis and the media

 

 

Click here if you’d like more information about Net.Mentor’s public and media relations services.