Cookies may be set by the website you are visiting (‘first party cookies’) or they may be set by other websites who run content on the page you are viewing (‘third party cookies’).
A cookie is a simple text file that is stored on your computer or mobile device by a website’s server (so that the website can remember who you are) and only that server will be able to retrieve or read the contents of that cookie. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier and the site name and some digits and numbers. It allows a website to remember things like your preferences or what’s in your shopping basket.
We use performance cookies for internal purposes to help us to provide you with a better user experience. Information supplied by cookies helps us to understand how our visitors use our website so that we can improve how we present our content to you. They also allow us to test different design ideas for particular pages.
We try to make sure our advertising is as relevant as possible for users and sometimes use online behavioural advertising cookies to tailor advertising to you based on the areas you look at on our site and your IP address geo-location.
We may also sometimes use functionality cookies e.g. Flash cookies, which are stored in your Adobe Flash Player rather than your browser. These are used by Adobe to provide features such as auto-resume, remembering the point to which you played a flash movie programme, and for saving preferences such as your volume setting.